Kotler, P. (2009). Marketing management (13 Ed.). New Delhi: Prentice-Hall of India.
Chicago Style CitationKotler, Philip. Marketing Management. 13 Ed. New Delhi: Prentice-Hall of India, 2009.
MLA CitationKotler, Philip. Marketing Management. 13 Ed. New Delhi: Prentice-Hall of India, 2009.
Warning: These citations may not always be 100% accurate.