Kotler, P. (2009). Marketing management: A South Asian perspective (13th ed.). Delhi: Prentice Hall.
Chicago Style CitationKotler, Philip. Marketing Management: A South Asian Perspective. 13th ed. Delhi: Prentice Hall, 2009.
MLA CitationKotler, Philip. Marketing Management: A South Asian Perspective. 13th ed. Delhi: Prentice Hall, 2009.
Warning: These citations may not always be 100% accurate.