Batra,Rajeev, Myers,John G., & Aaker,David A. (2004). Advertising Management (5th ed.). Delhi: Pearson Education (Singapore) Pte.Ltd.
Chicago Style CitationBatra,Rajeev, Myers,John G, and Aaker,David A. Advertising Management. 5th ed. Delhi: Pearson Education (Singapore) Pte.Ltd, 2004.
MLA CitationBatra,Rajeev, Myers,John G, and Aaker,David A. Advertising Management. 5th ed. Delhi: Pearson Education (Singapore) Pte.Ltd, 2004.
Warning: These citations may not always be 100% accurate.