Schiffman, L. G., & Kanuk, L. L. (2004). Consumer Behavior (8th ed.). Delhi: Pearson Education Pte.Ltd.
Chicago Style CitationSchiffman, Leon G., and Leslie Lazar Kanuk. Consumer Behavior. 8th ed. Delhi: Pearson Education Pte.Ltd, 2004.
MLA CitationSchiffman, Leon G., and Leslie Lazar Kanuk. Consumer Behavior. 8th ed. Delhi: Pearson Education Pte.Ltd, 2004.
Warning: These citations may not always be 100% accurate.