APA Citation

Kumar, A., & Meenakshi, N. (2006). Marketing Management: Comprehensive Text, Corporate Insights, Best Practices Case Studies. New Delhi: Vikas Publishing House Pvt Ltd.

Chicago Style Citation

Kumar, Arun, and N. Meenakshi. Marketing Management: Comprehensive Text, Corporate Insights, Best Practices Case Studies. New Delhi: Vikas Publishing House Pvt Ltd, 2006.

MLA Citation

Kumar, Arun, and N. Meenakshi. Marketing Management: Comprehensive Text, Corporate Insights, Best Practices Case Studies. New Delhi: Vikas Publishing House Pvt Ltd, 2006.

Warning: These citations may not always be 100% accurate.