APA Citation

Rao, K. R. M. (2011). Services marketing (2nd ed.). New Delhi: Dorling kindersley(India) Pvt. Ltd.

Chicago Style Citation

Rao, K. Rama Mohana. Services Marketing. 2nd ed. New Delhi: Dorling kindersley(India) Pvt. Ltd, 2011.

MLA Citation

Rao, K. Rama Mohana. Services Marketing. 2nd ed. New Delhi: Dorling kindersley(India) Pvt. Ltd, 2011.

Warning: These citations may not always be 100% accurate.