APA Citation

Venugopal, V., & V.N. Raghu. (2001). Services marketing. Mumbai: Himalaya Publishing House.

Chicago Style Citation

Venugopal, Vasanti, and V.N. Raghu. Services Marketing. Mumbai: Himalaya Publishing House, 2001.

MLA Citation

Venugopal, Vasanti, and V.N. Raghu. Services Marketing. Mumbai: Himalaya Publishing House, 2001.

Warning: These citations may not always be 100% accurate.