Jefkins, F., & Yadin,Daniel. (1988). Advertising (4th ed.). New Delhi: Pearson.
Chicago Style CitationJefkins, Frank, and Yadin,Daniel. Advertising. 4th ed. New Delhi: Pearson, 1988.
MLA CitationJefkins, Frank, and Yadin,Daniel. Advertising. 4th ed. New Delhi: Pearson, 1988.
Warning: These citations may not always be 100% accurate.