APA Citation

Bennett, P. D., & Kassarjian, H. H. (1996). Consumer behavior. New Delhi: Prentice Hall of India.

Chicago Style Citation

Bennett, Peter D., and Harold H. Kassarjian. Consumer Behavior. New Delhi: Prentice Hall of India, 1996.

MLA Citation

Bennett, Peter D., and Harold H. Kassarjian. Consumer Behavior. New Delhi: Prentice Hall of India, 1996.

Warning: These citations may not always be 100% accurate.