Description: International Marketing

Bibliographic Details
Main Author:	Cateora, Philip R.
Other Authors:	Graham, John L.
Format:	Book
Language:	English
Published:	New Delhi Tata McGraw-Hill Publishing Company Limited 2005
Edition:	12th ed
Subjects:	Management Marketing International Marketing

Description
Item Description:	Includes bibliographical references and indexes
Physical Description:	xxxiii, 694p 28 c.m. 1CD
ISBN:	9780070598799