Table of Contents: International Marketing

Bibliographic Details
Main Author:	Onkvisit, Sak
Other Authors:	Shaw John J.
Format:	Book
Language:	English
Published:	New york Routledge 2009
Edition:	5th ed
Subjects:	Management Marketing Management Marketing Management-International

Table of Contents:

Overview of world business, World market environment, planning for international marketing, International marketing decisions, Financial decisions.