Description: Modern concept on materials management

Bibliographic Details
Main Author:	Bhattacharya, S.C.
Format:	Book
Language:	English
Published:	Kolkata Jharna Bhattacharya 1998.
Edition:	2nd rev enl. ed.
Subjects:	MARKETING MANAGEMENT MARKETING STRATEGIES MARKETING DECISIONS MARKETING PROGRAMS BUYER BEHAVIOR

Description
Item Description:	Includes index.
Physical Description:	xv,385p. 24cm.