Marketing management global perspective, Indian context

Bibliographic Details
Main Author: Ramaswamy, V. S.
Other Authors: Namakumari, S.
Format: Book
Language:English
Published: New Delhi McGraw Hill Education (India) Private Limited 2013
Edition:5th ed.
Subjects:
Description
Item Description:Includes Bibliography and Indexes
Physical Description:xlv, 788 p. 28 cm.
ISBN:9781259026416
1259026418