Description: Principles of marketing

Bibliographic Details
Main Author:	Kotler, Philip
Other Authors:	Armstrong, Gary
Format:	Book
Language:	English
Published:	New Delhi Prentice-Hall of India Private Limited 2003
Edition:	10 th ed.
Subjects:	MANAGEMENT MARKETING MANAGEMENT

Description
Item Description:	Includes Glossary and Indexes.
Physical Description:	xxv, 661p.+ A14 +R1+ G1+ C1+ I1p . 28cm.
ISBN:	8120323491 9788120323490